PepsiCo

PepsiCo

Retail Sales Consultant

Location : Brockport, NY, 14420

Job Type : Other

Date Posted : 27 April 2025

Pepsico is hiring for Retail Sales Consultant

In their capacity, the Retail Sales Consultant is required to enhance the availability and prominence of the Pepsico Beverages portfolio by utilizing strategic selling methods and effective merchandising strategies across diverse customer channels. Primary responsibilities consist of expanding product distribution, driving sales growth, and providing exceptional customer service within designated accounts.

Key Responsibilities:

Sales & Distribution:

  • Establish a secure system for the continual availability of Pepsico goods, including Pepsi, Gatorade, Tropicana, Rockstar, Bang, and similar products.
  • Improve product distribution and drive sales growth by managing designated accounts efficiently.
  • Actively pursue new business ventures to increase the accessibility of products and introduce a wider array of packaging options in identified territories.
  • Install and maintain equipment to enable seamless product distribution and maximize sales potential.

Customer Relations:

  • Exceed customer expectations for assigned accounts and emphasize the benefits of Pepsico's Service Advantage.
  • Cultivate lasting relationships with customers to foster satisfaction and loyalty.
  • Connect with store managers and influential decision-makers to influence product positioning and increase brand visibility.

Merchandising & Promotion:

  • Maximize sales potential and create a buzz using well-placed point-of-sale (POS) resources.
  • Enhance the promotion of products, build visually compelling displays, secure placement on shelves, and ensure adherence to local and national execution policies.
  • Optimizing shelf facings and enhancing product placement are achieved through the regular resetting of stores.

Reporting & Compliance:

  • Make sure that employees are following the company's sales strategies and guidelines accurately.
  • Maintain precise records of sales events, customer interactions, and merchandising campaigns.

Skills & Qualifications:

  • Strong communication and interpersonal skills.
  • Shows a strong sales focus and the capability to achieve or exceed set objectives.
  • Aptitude for merchandising with an emphasis on creating alluring displays that attract attention.
  • Insight into emerging movements and customer preferences within the beverage industry.
  • Displays excellent organizational aptitude and time-utilization capabilities.

Education & Experience:

  • Candidates should possess a high school diploma or its equivalent, with a preference for those who have completed college.
  • Having worked in sales before, especially in consumer goods or retail, can be advantageous.

About Company:

Established in 1965 by merging Pepsi-Cola and Frito-Lay, PepsiCo, Inc. has evolved as a major American multinational corporation renowned for its food, snack, and beverage products. The company is headquartered in Purchase, New York, and holds a significant position in the global consumer goods industry. Operating in numerous countries worldwide, PepsiCo covers various segments, including beverages, foods, and snacks.

PepsiCo boasts a beverage selection that includes well-known brands such as Pepsi, Mountain Dew, Tropicana, Gatorade, and 7UP. On the food and snack side, the company owns popular products like Lay's, Doritos, Quaker, Cheetos, and Tostitos. With a diverse range of offerings, PepsiCo appeals to a wide range of consumer tastes, from carbonated drinks to nutritious options like oatmeal and fruit juices.

One of PepsiCo's primary strengths is its ability to adapt to changing consumer demands. It has shifted its focus toward healthier product lines by reducing sugar and sodium levels across many products. The company's mission is to "create more smiles with every sip and every bite" and to deliver more nutritious and sustainable options in the global food system.

The sustainability initiatives undertaken by PepsiCo, as articulated in the Winning with Purpose strategy, are guided by a profound dedication to sustainability, innovation, and community prosperity. These initiatives target the reduction of carbon emissions, the conservation of water resources, and the promotion of responsible procurement practices. Notably, PepsiCo is driving forward sustainable packaging measures, transitioning to packaging materials that are wholly recyclable, compostable, or biodegradable.

Having a global staff of over 260,000 personnel, PepsiCo exemplifies a corporate culture that stresses the importance of diversity and inclusivity. Providing ample chances for professional development, PepsiCo creates a collaborative and dynamic workplace atmosphere. Acknowledged for its dedication to gender equality, PepsiCo has been commended for its programs supporting women in leadership positions.

Under the leadership of its current CEO, Ramon Laguarta, PepsiCo continues to prioritize innovation and digital transformation. The company has embraced e-commerce and direct-to-consumer models to keep up with changing market trends and customer preferences. PepsiCo's financial performance has been strong, with consistent revenue growth driven by its diversified product offerings and global reach.

PepsiCo is heavily involved in community development and charity work through the PepsiCo Foundation, with specific attention given to education, hunger relief, and the improvement of safe water availability. Positioned as a major player in the food and beverage industries, PepsiCo remains influential in driving global consumer preferences and behaviors.

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